Popular TikToker Peller has stated that creating skits on Instagram is no longer profitable for content creators.
During a live session with fans on TikTok, Peller explained that many skit-makers have abandoned Instagram to focus on TikTok due to the platform’s more rewarding monetization options.
According to Peller, Instagram’s policies are unfavorable to skit-makers, resulting in financial hardship for many. “Hunger is killing everybody,” he said, highlighting the struggles faced by creators. In contrast, TikTok offers better opportunities for earnings, particularly through live streaming and other monetization features.
Peller noted that the way creators are moving from Instagram to TikTok, saying, “You see any content creator for Instagram wey still dey post skit? E no dey pay. All of them don come TikTok.”
As the social media platform keeps growing, creators are looking for ways to increase their profits, thereby moving to platforms that offer more revenue to their craft.